TikTok gifts are one way content creators on the platform make money.
If you like a TikTok video, you can show your appreciation by giving the creator a gift which they can turn into Diamonds and redeem for cash.
But how much are TikTok gifts worth, how do they work and who can get them?
We have all the answers and more.
TikTok gifts are monetary donations that content creators receive from their followers. They can be awarded to live and eligible recorded videos and come in the shape of icons and stickers.
Users can purchase gifts using TikTok coins.
Coins are bought with actual currency and then swapped for gifts that you give to a content creator as a sign of appreciation. Each TikTok gift has a different coin value—some are worth one coin, while other TikTok gifts are worth 13,999 coins.
Creators can then use the gifts to collect Diamonds, TikTok’s rewards currency, which can be converted into cash. Diamonds are used to measure a creator’s popularity on the platform and can only be earned through the app, i.e. they cannot be bought.
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Keep in mind that you must be over 18 to send gifts on TikTok—a rule recently implemented to prevent young people from scams and overspending on the app (TikTok demographics have always skewed towards younger audiences. In fact, three-quarters of children in the UK watch at least one TikTok video a day).
Although the platform does not disclose the value of their video gifts, a rough estimation can be formed based on how much coins are worth and how many coins you need for a specific gift on TikTok.
A single TikTok coin is worth about £0.01.
This means that if you want to get a gift that costs 5 coins, such as Fire, you would need to pay around £0.05.
Coins are sold in bundles, so the more you buy, the bigger the discount you will get.
The least amount of coins a user can purchase is 40, costing around 49p. Bigger bundles of 16,500 coins come out to around £220.
Here is a list of some of the coin bundles you can buy on the app and their cost in pounds.
|Coins||TikTok Gifts Worth|
Users can typically buy up to 2.5 million coins. Bear in mind that these coins cannot be redeemed back for cash or used outside of the app.
A Rose and a TikTok are some of the cheapest TikTok gifts—both cost only one coin.
Lion and the TikTok Universe, on the other hand, are two of the most expensive gifts on the app. A Lion costs 30,000 coins which translates to about £330, while the Universe gift is priced at more than £400.
Here is a list of some of the most popular TikTok live gifts and their worth in coins:
One Diamond is worth half a coin.
So, if one coin is worth £0.01, a Diamond is worth £0.005.
This means content creators receive half of the gift’s worth, while TikTok charges a 50% commission. So if a TikToker got a 1000-coin gift, which is worth around £10, they could cash out about £5.
This is not a lot of money—for instance TikTok pays between $40 and $50 (about £35 to £43) for one million views—but if you post great content, the monetary value of gifts can add up and you could actually rake in a nice profit from one live broadcast.
Note: Diamond conversion rates are subject to change, so creators can check current conversion rates in the Creator Tools menu and get an idea of how much they can get in cash from the platform.
TikTok gifts can only be bought on the app. This is what you need to do if you want to give someone a gift on TikTok.
You will need to have coins to be able to purchase gifts, which means you should have a payment method attached to your account first.
1. Open the TikTok app and tap the profile icon in the lower right corner.
2. Tap on the three lines in the upper right corner and select Settings and Privacy
3. Select Balance
4. On the coins balance page, tap on Recharge. Select the amount of coins you wish to buy and purchase them.
The process is a bit different for live and recorded videos.
In general, every Live video is eligible to receive gifts, but only certain recorded TikToks can get video gifts.
1. Swipe up to get to the video you want to gift. Select the Gift icon at the bottom of the screen and you will be presented with the gifts you can buy.
2. Tap on the gift you wish to purchase.
3. If you do not have any coins in your balance, tap on Recharge to buy more.
1. Find the video you wish to gift and tap on the speech bubble icon to get to the comments.
2. If the clip can receive gifts, there will be a Gift icon at the bottom of the screen. Tap on it and select the gift. You can choose between Classic and Premium gifts.
3. Write and comment and tap Send.
To be eligible to receive gifts on TikTok, creators will first need to join Creator Next, TikTok’s money-earning program.
They also need to
Videos that include Duets, Stitch videos, sponsored clips, ads and content that violates the Community Guidelines will not be eligible to receive gifts.
1. Go to your profile
2. Open Settings and privacy and tap on Creator tools
3. Select Video gifts
4. Toggle on the Video gifts function to enable it
Once you have collected enough gifts (i.e. coins) you can convert them to Diamonds and cash out.
1. You can check your Diamonds balance, by going to Settings and privacy and tapping on Balance
2. Select Withdraw
3. Select your withdrawal method, enter the amount you want to withdraw and tap on Confirm and proceed
You can withdraw funds via PayPal or bank transfer. If you are opting for PayPal, you will have to withdraw between $1 or $1,000 (in your local currency). Bank transfers, however, require a minimum transaction of $9.
Receiving video gifts may be one of the easiest ways to make money on TikTok. Rather than negotiating with brands over sponsored content or selling products, all you need to do to get TikTok gifts is to keep posting the same style of content your followers already like. Remember, make sure it is original, fun and in line with TikTok’s Community Guidelines and you too could earn a lion or TikTok universe from your fans.
Video gifts are one way content creators on TikTok make money. If you are over 18 and have an account on the platform, you can give a virtual gift to a video you particularly enjoy. TikTokers can then use these gifts to collect Diamonds which can be converted into real money.
The Castle Fantasy is one of the more expensive gifts on TikTok, costing 20,000 coins. By rough estimates, this TikTok gift is worth around £200.
A Carousel is worth 2020 TikTok gift points, which means it is priced around £20.2.
Each gift comes with a different coin value—starting from one coin which is about £0.01 to a TikTok universe which costs 34,999 coins or more than £350.
Bojana is my name and writing is my game. I am a content writer from Bitola who is always interested in the latest research in almost all areas of life. I have a Bachelor’s degree in English literature and a perfectionist character, both of which help me find the most accurate data and information available. Although I have my head stuck in studies and reports most of the time, I still have a bit of free time during which I enjoy knitting and watching classic 90’s Disney movies.